Krusha Desai is an Architect and Urban Planner currently working as an Associate Urban  Planner at CUPP. She holds a Master’s degree in Urban Planning from CEPT University,  where she gained experience in spatial planning and urban policy through projects such  as the Surat Master Plan and Town Planning Schemes in Navsari. These experiences  helped her develop a strong foundation in spatial planning and urban development  practices.  
Her master's thesis at CUPP focused on documenting and assessing the preparation  process for Preliminary Land Pooling Schemes under the RLPS Act, 2016, and proposing  strategic recommendations to enhance their implementation. During her internship at  CUPP, she worked on industrial suitability assessments for non-notified Special  Investment Regions (SIRs) and identified potential locations to support future industrial  growth. She also contributed to the preparation of Urban Design Guidelines, with a focus  on strengthening urban character and enhancing public spaces. 
At CUPP, Krusha works on urban planning projects in spatial planning, master planning  and policy implementation. Her work focuses on developing solutions that promote  sustainable and inclusive urban development.